After speaking with a client recently, I realized that a lot of people are creating their online course and just expecting people will just show up to buy it. Remember the old movie, Field of Dreams? He kept having the feeling that he needed to do something different and finally figured out he needed to build a baseball field. And the one thing that he kept hearing was, "If you build it, they will come". He didn't know who would come, but after a while there were miles of cars coming to his … [Read more...] about 3 Secrets to a successful online course
In this article I want to discuss the importance of establishing a web presence and why your business needs to have a website. First, let's identify what your web presence consist of. Your web presence is anything online that can be used to establish your credibility and provide information about you, your business, and what you do. Your web presence should consist of, websites search engines social media accounts and directory listings Now let’s discuss which of these types of presence … [Read more...] about How to Begin Establishing Your Web Presence
Answer: a. For most small businesses, they do not have the financial resources to run a bunch of advertising and marketing campaigns. Many don't have the resources to even have a professionally designed and optimized website built. At least with blogging and some simple SEO you can do yourself, you still have an opportunity to be present, be found, and get your business in front of your target market. b. It can also give you a competitive advantage! Disclaimer: In order for this to work … [Read more...] about Why blogging and SEO are important for small businesses?