Lately I've been thinking a lot about marketing strategies (video) and what small businesses are doing these days to generate new revenue. And I'm not saying what you're doing is wrong and that the strategy I'm about to share with you in this 3 part series is the absolute solution. I just know, from experience, if you're not seeing a return on your efforts, it's probably not as effective as it could be! Now the definition of a "return" is going to be unique to the overall goal of … [Read more...] about Build a Community Platform
Answer: a. For most small businesses, they do not have the financial resources to run a bunch of advertising and marketing campaigns. Many don't have the resources to even have a professionally designed and optimized website built. At least with blogging and some simple SEO you can do yourself, you still have an opportunity to be present, be found, and get your business in front of your target market. b. It can also give you a competitive advantage! Disclaimer: In order for this to work … [Read more...] about Why blogging and SEO are important for small businesses?
When I understand why I failed at something, I'm much more likely to succeed the next time I try. One of my mentors, while discussing my plans for a career change said, 'it doesn't matter what you decide to do, but if you fail to identify, understand, and learn the lessons that you were meant to learn in your current career, you'll continue to experience the same failures in your new endeavor until you learn your lessons.' Then leaning over closer she continued, 'so make certain you've learned … [Read more...] about Understand failure – Enables success