In this article, I am going to share the best strategy for how to properly use each media platform. You'll be able to listen to a replay of a live presentation give by Russell Brunson, a brilliant marketer, who has proven these strategies work. The Media Platform Strategy In this audio Russell explains the strategy for how to use Instagram, Facebook, YouTube, and a Podcast. In the presentation Russell will cover each of these platforms and how they compare to old media. It will blow your … [Read more...] about Are you using each media platform the right way?
In this article, I'll discuss the differences between WordPress and ClickFunnels, explain how to leverage each of these platforms and how to know which is best for your projects. Why This Article? Mainly because there has been a lot of articles popping up telling you not to use ClickFunnels and to use a "WordPress alternative" (FYI: these articles are written by solutions providers). Problem is, there really isn't a "WordPress alternative" solution. You can build a funnel in WordPress, … [Read more...] about WordPress or ClickFunnels? Which should you use…
I've seen a lot of different strategies for increasing action on a landing page but this was the first time I saw someone use sleight of hand! I recently wrote about split test and provided a list of resources that I use to help me identify test ideas. However, this one isn't in those resources! Sleight of hand is used to manipulate or deceive you into believing something that isn't true. A magician wants you to believe the coin disappeared or the rabbit really came out of an empty … [Read more...] about Landing page sleight of hand
Marketing and selling online isn't as easy as it use to be. When it was new and shiny, it was like fishing in a stocked pond nobody knows about. You could throw a bait-less hook into the pool of prospects and catch something, every day, over and over again. Today, it takes more effort. You have to study your prospects, your competition, and you actually have to have the right bait on your hook if you want to catch something. I do believe the pond is still crowded with prospects, however, … [Read more...] about Truth: Why your website and emails aren’t converting!
Email Marketing has had a very high and consistent ROI for several years, and it's not going to change anytime soon! Think of all the money you spend on marketing. Which of your marketing strategies returns $43 for every $1 you spend? Bottom line, unless you have an effective email marketing strategy, non of your marketing has that kind of ROI. If you've seen my training on the 3 Steps to Grow Your Business in 2013, you know email marketing was a big part of our increased success in 2012. In … [Read more...] about How I Increased My Email Click Rate by 4.5%